Loganair launches new tourism pledge to ‘love islands’
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The UK’s largest regional airline, Loganair, has launched a new initiative that asks vacationers to respect and shield the nation’s distinctive island locations by making a new ‘island visitor pledge’. Similar to a programme launched by Iceland tourism authorities, it’s believed to be the primary airline within the UK to ask their clients to comply with steerage to shield the locations they go to.
Now flying to extra airports and island locations throughout the UK than every other service, accessibility between the areas and islands has grown considerably because the airline continues to improve connectivity. To showcase the perfect of Britain’s islands Loganair just lately launched its “Loganair Loves Islands” summer time marketing campaign, which actively encourages potential travellers throughout the UK to assist island communities by visiting this summer time.
As a part of the pledge, focused communications will probably be despatched to Loganair clients who’re due to journey inbound to any of its island locations. The pledge urges travellers to keep away from utilizing plastic bottles, maintain gates closed, assist native foods and drinks companies, respect heritage and archaeological websites and be delicate to wildlife, natural world.
It was developed by the airline with steerage from island vacation spot advertising and marketing organisations, together with Promote Shetland, Destination Orkney and Outer Hebrides Tourism, to higher perceive the precise challenges posed by guests.
Luke Lovegrove, Commercial Director, Loganair, stated: “We’re extremely proud to be flying the flag for our beautiful but fragile island communities. Following the pandemic, people are continuing to explore and enjoy the many unique attractions we offer right here in the UK, but we must tread as lightly as possible to protect our precious destinations, especially our islands. We hope our customers will join us on the next stage of our journey to protect the environment and secure our islands for generations to come.”
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