Majestas continues brand expansion and focuses on the middle east
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Majestas, headed by entrepreneur Flavio Briatore, lands in Doha just some days earlier than the begin of the World Cup, with a collection of main openings together with Billionaire, Twiga and Crazy Pizza. Majestas, ex-Billionaire Life, has in the house of a decade established its iconic manufacturers not solely in England, Italy and the Principality of Monaco, but in addition in Dubai and Riyadh, focusing on the Middle East and making ready to succeed in €100 (approx. USD 981.46) million by 2023.
On November 1st , simply forward of the FIFA World Cup Qatar 2022, Majestas has opened 4 places in Doha: Crazy Pizza, Twiga and Cova, a brand already underneath licence in Monte Carlo, are a part of the unique meals supply of the new Printemps Doha Oasis, the largest luxurious division retailer in the Middle East. Shortly after Billionaire, in the wake of the successes in Dubai and Riyadh, will arrange with different prestigious worldwide meals & beverage manufacturers on the new synthetic Al Maha Island.
Twiga, Crazy Pizza and Cova, positioned on the elegant Fashion Avenue, on the second ground of the 40,000 sq. metre Printemps Doha Oasis, will supply guests a assorted and full eating expertise all through the day: from a candy interlude at Cova, to a cheerful lunch at Crazy Pizza and then ending with a classy dinner at Twiga. True to the Italian heritage, the venues spotlight the group’s unique codes: a excessive degree meals expertise mixed with a vibrant ambiance, impeccable service and refined inside decor.
This is a serious acceleration in Majestas’ world expansion that may strengthen the group throughout the whole Middle East area, the place the expansion technique will proceed for 2023 and past, with openings throughout all manufacturers and particularly Crazy Pizza. The brand that has remodeled the world’s most well-known Italian meals into a novel expertise of luxurious and leisure, has put the Gulf space at the centre of its improvement mission, initiating a number of new negotiations with essential native companions, along with these already in place and which have led to the opening of two places in Riyadh.
Although the present focus is on the Middle East market, Majestas continues its expansion tasks in Europe and the United States in parallel.
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